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In the growing sports market apparel accounts for more than 44% of the segments entire sales. ($113 billion) In 2006 sporting goods sales rose to $256 billion up 4% from the year before.

The sports market includes four major segments: Apparel, bicycles, equipment, and footwear.

According to the NPD Group sports inspired and sport specific apparel accounts for the largest percentage of the sports market and will continually grow showing the biggest growth rate out of the entire market.

The reason for this increasing interest in the sports market is due to consumers willing to wear sports apparel as part of their everyday clothing and not just for sports related activities.

Experts can see the same trends being adopted by the global athletic footwear market. Early adopters include the China market, which is currently not as developed but experiencing similar growth patterns.

I guess clothing lines like X-fit had it right.

Might be the right time to invest in a sports apparel maker?

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