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First off to get you up to date with who Paxar Corp is let me tell you a little about the corporation and what they provide to the apparel industry. Paxar Corp is a global leader in providing innovative merchandising systems for the retail and apparel industry. Some of the services they provide are tickets, tags, and labels. (Usually the ones that are on the garments at large retailers like Macy’s)

ChromaHD the HD meaning high definition as in the graphic that can also include a barcode, care content, and sizing information. Combating counterfeits come in where Paxar can incorporate overt and cover security features into the transfer design. ( Kind of like watermarks for authentification on a check…very innovative) They noted in the release that the heat transfers have been through rigorous wash tests and can promise this will add a little extra to your branding efforts for a lifetime. There is not pricing information listed on the site, because it is largely dependent on the size and complexity of the heat transfer label.

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