2007
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The Ceo Audio’s since becoming FREE have received over 700 downloads in this month alone.
If you do the math at the rate they were for sell $4.99 x 700 I had a possibility to make over $3,500 in the month of September, but of course if they were being paid for you could probably cut that figure of 700 in half to around 300 downloads…if that.
Don’t get me wrong I’m not just leaving money on the table so to speak (I’m a business man), but I definitely know the power of Free and what word of mouth can do for your business. I knew by offering the Ceo Audio’s for free and giving our readers even MORE value they would do nothing but talk about us more and share the audio’s with friends who are also interested in the Fashion industry therefore sending us more readers in the process. Plus I announce that the Ceo Audio is being brought to you by Fredrickus Williford of Dobizo.com on most of my Ceo Audio’s if not all of them.
I also thought about the possibility of offering sponsored audios…kind of like a radio commercial. With such a targeted audience I could definitely get a few advertisers on board and depending on the Ceo I’m interviewing the buzz would just grow larger and reach an even larger audience. Sponsors would be willing to pay thousands of dollars to get their hands on a targeted niche interested in their product, but I will wait it out and let the Ceo Audio Series fill up and grow with each download. Watch out for a new Ceo Audio coming soon.
Only on the internet can I create something for free and sell it for free, but still turn a profit while only giving my knowledge time and effort.
So the next time you think about selling something if you can afford to…give it away for free and in the long run you can possibly double your profit while increasing your brand awareness, because Dobizo is now a brand. When you think Dobizo you think fashion, how to, entrepreneur, but before it was non-existent.
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March 3rd, 2008 at 11:05 pm
i think is tru some time we have to lose to gain ….its a new company i have but i whant to take it main streat what hint orideas you may have for me .
http://www.reyesclothinginc.com
March 13th, 2008 at 1:14 pm
I appreciated the audios and the information. So by offering them for free I guess you also win repeat visitors who are loyal.
March 21st, 2008 at 7:44 pm
man sending tee to the big magazine company eally work from me seeing treason clothing has done it
March 26th, 2008 at 4:39 pm
I am doing a three city fashion show, in Detroit, Atlanta, and Richmond. I need designers who are willing to put their fashion in these shows. The theme of each show is culture so if you would like to be apart of this major event that will be phoyographered and put in an up and coming magazine please contact me Jazmine’ Cole at 313 516 0335 or email me at joecolegirl@aol.com Thanks
April 18th, 2008 at 4:38 am
I’m definitely one who believes in taking the short term loss for the long term gain. While it’s not an exact science, I’ve been developing relationships with individuals in related industries (writing, music, etc) who’s vision is in line with mine. It’s something that I’m footing the bill for right now, however it may benefit me more in the long run than some of the folks that are BUYING my product presently (in terms of exposure).