2007
Is a t-shirt line a clothing line??
Posted by: Fashion06 in Starting your own line |
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I’ve been reading through the Apparel Blogs’ Forum and other websites on the net…hypebeast, and urb1. I noticed how people get criticized a lot about starting a clothing company, fashion brand, clothing brand, clothing line or whatever and then only having t-shirts in the line up. I’m kind of lost on each end because starting a clothing line is definitely not the easiest thing you will do and having capital to produce a full line is not in most people’s budget. I’m pretty sure most of us would love to produce a full-line of clothing right off bat, but I actually think it’s for the best to start small and then grow because most of us will have one hell of a learning curve to deal with in the beginning and making mistakes with just t-shirts is better than ruining an entire line up of garments and better on your pockets.
Even though starting a brand with just t-shirts isadding to the already cluttered fashion industry and creating hats, and some hoodies could probably set you apart from the other so-called “clothing lines” that flood trade shows with ridiculous designs with no thought whatsoever! Its kind of a difficult position to be in, but most will start at some point and most likely it will be t-shirts and unless your t-shirts are the most innovative and creative your clothing business could just get lost in the clutter that saturates the fashion market.
So try and be creative in your approach if your budget is small and all you can afford is to produce t-shirts. Maybe create some stickers and flyers or collaborate with other lines by producing joint products too gain exposure for both parties involved and no matter what don’t give up until their is nothing else. Also starting with another garment is not bad either depending on the season and then produce t-shirts at a later time. Start by producing hoodies or jackets. I think producing more variety will definitely help with closing orders, being that buyers receive dozens of line sheets and emails from clothing lines with just “t-shirts”
Fashion Industry Ceo
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February 17th, 2007 at 10:27 am
I know that every fashion design school in the world instructs students on how to produce first collections.
Here in the US it is no different. They do not instruct on how to launch a t-shirt brand, Perhaps we need an instructor from a design school to chime in.
Maybe design schools exist for reason.
February 17th, 2007 at 10:42 am
I’ve have attended a school for design and they do instruct you on how to produce first collections…but most don’t teach you how to be an entrepreneur and thats what it takes to succeed in the field also unless your just producing a collection under a more establish brand or company otherwise people just follow the norm and produce t-shirts first and then develop from their a lot of established lines started from just t-shirts but maybe it is time to step out of the norm?
design schools do exist for a reason but I think the place where most new brands lack is not just in design but in capital requirements to produce the designs they create and that is where the barrier exist I think it takes being in those shoes to understand where their coming from Thom.
February 17th, 2007 at 2:50 pm
This issue is the disconnect happening between shools and the industry.
Like any post secondary education, many learn more in the folowing 2 years after graduation..
Sadly fashion design schols are big multibillion $$industries and the main objective is fill seats in the curriculum.
A two year stint a lower level school is better than not attending at all.
Unless you secure an a few year apprenticeship in the industry.
February 18th, 2007 at 9:58 am
[…] this is a dream for many clothing brands and just to think they started their clothing brands with JUST T-SHIRTS! Look at them now they produce denims, sweaters, jackets, pins, stickers, and most items that these […]
May 31st, 2007 at 9:21 am
Yes sir! You have to start from somewhere..But you know what? Watch Six Figgaz be the first one to grown from acrylic painted shirt’s to screenprint/Embroidery t-shirts to start making shoes/hats,watches and then start working on cars,hotels,cleaners,air freshner,socks etc…O yea maybe even Cell Phones LOL Dont hate just sit back and watch!
August 21st, 2007 at 11:52 am
thanks for that info.